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Proposal for Improvement Communication in Firm
Bednářová, Lenka ; Nečas, Bohuslav (referee) ; Pokorný, Jiří (advisor)
Abstract The thesis deals with effective interpersonal communication and communication with customers, which is one of the most important parts of marketing. The thesis is divided into three main sections – theoretical, analytical and practical. The theoretical part describes external and internal communication in corporate management. The analytical section describes the company Videoklinik Ltd. from perspective of its activities and by means of analysis identifies weaknesses in communication. In the practical part elements of communication are drawn and recommended to streamline system of communication within and outside the company thus to secure not only prosperity of the company but mainly its maintenance on the market.
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Proposal of Communication System in Company
Černá, Tereza ; Klech, Jan (referee) ; Zich, Robert (advisor)
Master´s thesis analyses modern methods of communication in company management. The objective is to discover out the crucial defects of this issue and to outline possible solutions which would improve the weaknesses – of internal communication. The master´s thesis consists of three parts: The theoretical part is concerned about communicational instruments which have been used by the operational company ČEPRO, a.s. The analytical part describes implementation of communicational instruments in the company. (external communication, internal communication, crisis communication and communication during the new product implementation) The proposal part recommends appropriate elements for efficient communication within the current communication system in the company.
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Imprint
Kašparová, Tereza ; Čermák, Aleš (referee) ; Klímová, Barbora (advisor)
Bachelor work examines phenomenon of imprint as indexical sign. It emphasizes interest in human skin ("porous materials"). It notices skin defects caused by verious types of pressures - the it records them using the technique of analogic photography transfered on the wall (with help of photosensitive emulsion).
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Pedagogická komunikace ve výuce odborného předmětu
Novotná, Martina
The bachelor's thesis is focused on pedagogical communication in teaching a professional subject from the perspective of a high school student. The work contains a theoretical and practical part. The theoretical part aims to explain the concept of communication and divide communication into sub-forms. It also describes the relationship between the student and the teacher and specifies the rules of communication between the actors. It points out the level between teacher and student on their forms of communication and how the feedback takes place. The practical part of the work, processes and evaluates the questionnaire survey. Questionnaire, content of 15 closed questions, 1 semi-closed question and 3 open questions, which gave the respondents the opportunity to fully express their own opinion. The respondents were pupils of the 1st and 3rd year of the graduation field of Agribusiness. The questionnaire was filled in and sent back by 40 respondents, ie 100% of the respondents. The main goal of the survey was to find out the opinion on the way of communication of a selected teacher of a professional subject in teaching and outside it.
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Non-verbal communication of Czech-speaking students of Spanish as 2L.
SÁNCHEZ SÁEZ, Rosa
Culture shock is a process that some foreign language learners go through when immersed in the foreign culture. Learners may feel disoriented, sad and may even throw in the towel. Observing this fact, we asked ourselves: Do learners have enough tools to cope with this shock? For this purpose, we propose a survey to teachers in which we analyse the current place in the classroom of intercultural competence and nonverbal communication. If we deal with the teaching aspect, it is inevitable to think about the treatment of intercultural competence and nonverbal communication by the textbooks. Are the textbooks enough guidelines to introduce the aspect of intercultural competence and nonverbal communication for the teacher? The inclusion of intercultural competence in the Spanish as a Foreign Language classroom would entail a change in its conception: the learner would be at the centre of the teaching process, playing an active role in his or her transformation into an intercultural agent. In other words, the student would go through a process in which he/she would leave behind any stereotype or superficial view of any culture and would see his/her empathy evolve. In addition, the development of a critical attitude on the part of the learner would be encouraged. In the Spanish as a Foreign Language classroom not only a foreign language would be learned, but the student would work on his or her human formation: he or she would get to know his or her own culture, would really get to know the cultures of others, would reflect critically on reality, and would act in a much more empathetic way.
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Social skills of adolescents with visual impairment and their influence on the proces of socialization
HAVELKOVÁ, Petra
The aim of this thesis was to introduce the topic of social skills and their importance for the proces of socialization based on theoretical resources. This comparative study was conducted with a focus on comparing the level of social competences, especially in the branch of communication skills, and of people with congenital and acquired visual impairment and the evaluation mentioned in the context of the socialization process. A qualitative strategy, developed in the design of narrative biography, was used to fulfill the above stated goal. The data for the research were collected by the technique of repeated in-depth interview and analysis from the websites of organizations providing social rehabilitation for people with visual impairments. The research sample was selected by deliberate selection in accordance with the stated objective. The bachelor thesis deals with the specifics of congenital and acquired visual impairment and compensatory procedures of visual impairment. There are described the specifics of communication of people with visual impairment. Blind people with congenital visual impairment may have a lower level of social understanding. They do not have the necessary experience and lack of understanding affects and using of certain phrases and words. Unlike of those people with acquired visual impairment who have some pre-disability habits and experiences, this individuals are conected with congenital visual impairment, exhibit mimic, muscle stiffness, less pronounced pantomime, inability to make eye contact, and involuntary eye and body movements, which may lead to a poor understanding of communication by the blind. Although a network of facilities providing social rehabilitation has been built in the Czech Republic, only one organization, the Lookout Tower, offers non-verbal communication courses for people with visual impairments. This work can serve as a pre-research for further research in the field.
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Wearing Jewerly as a Performative Act
Stündlová, Barbora ; Fišerová, Michaela (advisor) ; Ivan, Michal (referee)
The concept or phenomenon od performativity occurs in different forms or terms in many humanity studies, especially in the second half of the 20th century. It interferes with linguistics, philosophy of thought, narratology, gender and cultural studies and even with epistemology and ethics. The notion of performativity appeared in philosophy and linguistics for the first time along with J. L. Austin's speech and perfomative acts. The first one describes the situation, the second one generates the situation. J. Derrida pointed out that the realization of speech acts and communication are not so obvious and depend on performance that maintains their status and identity. J. Derrida furthermore shows that performance does not only appear in the literary field; the law is for example performative in the sense that it sets itself up by a speech act. M. Foucault was interested of the role of performativity within a socially organized body and subjectivity. The performance of language and discourse is also essential in J. Butler's work which follows M. Foucault or J. Derrida and describes mechanisms for establishing gender subjectivity and physicality. She claims that the body is created simultaneously by the linguistic naming which it decribes. Butler writes up the process of gender differentiaton as...
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